Is your business site a Mobile-Friendly site yet?

 

Looking at the need of the hour, I suggested to one of my very old clients (not very tech-savvy) to let us tweak their older website into a more mobile friendly site. Though he could not understand much about why we are asking him to do it, he trusted us enough to give us ‘go ahead’ without asking much. 

Gone are the days when ‘going online’ meant switching on the desktop or laptop for accessing the internet. These days every hand has a device that is indeed keeping people connected to internet 24/7. As per a study made by Pew Research Center in spring of 2015, almost 2/3 (64%) of American own a smart phone of some kind. 

Statistics above pushes us to think that if more than half the Americans are using Smartphone device and indeed for many when their only/main entry point to the internet is their mobile phone; how crucial it is for us to ensure that our business website is mobile friendly. I believe every Mobile Website Design Company USA must give a reminder to their older clients to switch their regular sites into a mobile friendly website. 

However, being a responsible vendor it was my responsibility to convince him about the reason for such a development. Hence, I told him about the following:

• Improved User Interface : There is nothing more discouraging than browsing a regular website on mobile. Mobile friendly websites have a clean User Interface meant exactly for 5 – 6-inch screen where people can easily navigate through the whole site.

• Increased Average Time on Site : Mobile Websites give people a better browsing experience, eventually leading to an improved average time that people spend on your site. More and steady traffic that happily stays on your site through their handheld devices is definitely going to help you brand better and sell better.

• Better ranking on Web Search : Websites that are mobile friendly end up ranking higher on important mobile friendly web search engines like Google and Yahoo. That in turn, leads to a more efficient SEO performance.

• Ready and Quality access to your store : It is no more a secret that most of the adult America is on their mobile phones more often than anything else. Hence, providing a 24/7 quality access to your store absolutely makes sense.

• Cost Effective : Making your website mobile friendly is indeed a more cost-effective way than opting for a Mobile app. No surprise, why mobile website design companies in the usa are all gaining vast clientele these days.

However, before you go ahead and pick a Mobile Website Design Company USA for the development, make sure that they do have enough experience and a decent portfolio and can do it in a most cost-effective way for you.

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Your Graphic Designer Can Help You Garner Absolute Brand Loyalty

A friend of mine, who recently launched an E-commerce portal, called me at midnight hours to vent out his frustration about audiences not sticking to his website for a longer time. I took a look at his website and realized that though everything seemed perfect with that site; what it lacked was a proper visual presentation. I did not find the portal appealing enough. Next morning I called him up and asked him to hire a good Graphic Design Company in USA, and it will put an end to all his woes concerning the performance of his portal.

Many times people ask me that why do I make so much of fuss about picking one of the best Graphic Design Company in USA only. To that, I have one standard answer, “A graphic designer is the one who will ensure that your brand stands out even in the biggest of the crowds and creates a lasting impression on viewers.” That, in turn, will create a brand loyalty amongst the customers, which is the ultimate desire of every business owner.

Therefore, the big question is what are the things to look out for before hiring a graphic design service provider? So here is the answer; take a dive into their portfolio and you will know it. Here are a few things to notice:

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•       Were you impressed by the work at the first look?
•       Did you like the color contrasts and if the choice of color blended well with the subject?
•      Could you figure out the message behind the designs?
•       If the designs have some signature style or is experimental?
•      If they have a signature styles, is it suitable for your industry?
•      If the work seemed creative and clean?

After you are done with scrutinizing the portfolio and ha and feel positive next thing is to check back on their clientele. Here are a few things you need to find out:

•    How many years of experience do they have?
•     If their clients repeat them?
•     Do they have clients in the industry you are working in?
•    If yes, how are their websites performing?
•   What all are the industries they have ventured into altogether?

If your analysis concludes that they have a happy and satisfied clientele; you can go ahead with them. Just remember, no matter how robust your website is and what unique content you have put up; it needs a design that speaks for it. A website well designed will assure that your audiences will visit your portal again and again and enjoy time spending on it.

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